UPDATE: |Victoria’s Secret’s £35 swimsuit could easily be mistaken for £175 designer Hunza G News

Summer is calling — and so is a cheeky swimsuit upgrade that won’t break the bank

With summer on the horizon, many of us are daydreaming about sun-soaked getaways, Aperols by the pool and — of course — a swimsuit refresh to match. And if you’ve been eyeing those sleek, stretchy, crinkle-textured bikinis dominating social media, you’re not alone.

The crinkle trend—pioneered by cult favourite Hunza G—has gone mainstream, with celeb fans, bold colours, and that signature one-size-fits-most fit. But with Hunza G prices starting from £90, building a whole summer wardrobe can get really expensive, really fast.

Luckily, Victoria’s Secret has entered its cool girl era with a new swimsuit range that’s giving designer vibes at a fraction of the price. Its latest collection brings all the sculpting, retro-meets-modern vibes of the trend without the painful price tags.

The brand’s Dream On bikini top and matching bottoms are made from an ultra-stretchy textured scrunch fabric designed to flatter every body type. Sold separately, the duo costs £101 — still far more affordable than Hunza G’s £185 version.

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£53

Victoria’s Secret

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This bikini is made from textured scrunch fabric, which adjusts to fit and flatter body shape.

Victoria’s Secret also sells a one-piece in the same crinkle-style fabric for £35. Compare that to Hunza G’s £175 crinkle swimsuit at Net-A-Porter, and you’ll save £140 — which, we might add, could go toward your next beachside holiday.

The ever-flattering crinkle style is also available as a one-shoulder bikini top in chic green, black, and red. Two types of bottoms are available: high-leg briefs or high-waisted.

Of course, VS isn’t the only brand offering more affordable crinkle swimsuits. Bravissimo offers this gorgeous swimming costume in four colours, including a bright pink, for £75.

Boohoo also has a wealth of designs, with prices starting from £8. Our pick is this belted scoop swimsuit in a fun neon orange; it’s sure to catch some eyes at the pool.

Back to Victoria’s Secret — there aren’t any reviews of the crinkle swimsuits online yet, but we’ll update this piece should anything come in. Our only note is the fabric may be more prone to snagging, so it’s worth considering when you buy.

But if you’re looking to serve up designer swimwear energy without the designer price tag, Victoria’s Secret could make your summer packing much cheaper. The whole collection is available to shop here.